About Our Company

About Our Company

Supporting the Promotional Products and Print Industries since 1999

Where we began

Customer Focus Enterprise started out as a CRM (Customer Relationship Management) system for a wholesale & distribution company back in the late '90s. The impact in terms of reduced administration, sales growth and increased customer satisfaction was unprecedented, and so we decided to develop the solution for general use.

Several of our early customers were promotional product distributors and print brokers / managers, and we started to research these industries in more detail.

We found that they were managing on a combination of manila folders, Microsoft Office, and an unintegrated accounts system - a time consuming and error-prone process.


Where we went

We started exhibiting at trade shows for the promotional products industry, and soon met up with a progressive marketing services company called Trade Only. They wanted to add business management software to their porfolio, and we were delighted to join the Trade Only family!

Customer Focus Enterprise then went from strength to strength in the UK and Europe, and in 2007 crossed the pond to spend a year onsite with an ambitious distributorship who wanted a secret weapon to gain the competitive advantage!

We opened a permanent office in the United States in 2010.

PromoServe Software

What happens now?

From our base of operations in Costa Mesa, California, and Manchester, England, we're able to provide medium to large sized distributors and suppliers with an affordable Enterprise Resource Planning system.

We've continuously developed our software using the latest technology, best practices, and user feedback, and hundreds of companies worldwide benefit from having one system to manage all of their key business processes.

Our parent company rebranded to Customer Focus on March 1, 2015, and you can find out more about our parent company at www.customerfocus.com.

Deborah at the PromoServe Office